Baltimore City Becomes The First City In Nation To Pilot A Transformative Jobs Platform That Expands Access And Opportunities For Job Seekers

FOR IMMEDIATE RELEASE

CONTACT:

Roswell Encina Director of Communications

Work: (410) 545-3115

Cell: (410) 365-7007

October 20, 2014 

BALTIMORE CITY BECOMES THE FIRST CITY IN NATION TO PILOT A TRANSFORMATIVE JOBS PLATFORM THAT EXPANDS ACCESS AND OPPORTUNITIES FOR JOB SEEKERS

On October 22th the City of Baltimore is officially launching an exciting pilot with the technology company, Apploi, by installing Apploi’s award-winning job kiosks in the Central Library/State Library Resource Center and at two Mayor’s Office of Employment Development-operated centers: Eastside One-Stop Career Center (open to general public and the Career Academy (open only to school’s students). The kiosks both expand access to jobs – reaching those without internet or computer access - and transform how jobseekers interact with companies – by enabling jobseekers to showcase their personalities and skills and respond to questions (including video and audio) set by employers. Alongside the public kiosks, job seekers can also apply to jobs – as well as benefit from Apploi’s advice and training offerings -- on their mobile and desktop devices. On October 20th, 21st, and 22nd, ahead of the official launch, awareness events will be held around the city.

On October 22nd the partnership will be officially launched at a special event for jobseekers in the evening at the Enoch Pratt Free Library, featuring a panel of employers, job experts, and city officials, along with the opportunity for job seekers to meet employers and apply for jobs. Apploi’s data shows that when kiosks are available, more than 63% of applications come through the kiosks, and employers benefit from on average a 30% reduction in turnover.

Baltimore, MD October 22, 2014 -- The City of Baltimore, through the Mayor’s Office of Employment Development and the Enoch Pratt Free Library, is partnering in a pilot project with the innovative job search and candidate capture technology company, Apploi, by installing Apploi’s job kiosks in the Central Library and two workforce centers. Job seekers across the city will also be able to connect with jobs, and benefit from Apploi’s training and advice offerings, through their own mobile and desktop devices.

The official launch of the partnership will take place on the evening of October 22nd, with a special event for job seekers at the beautiful Enoch Pratt Free Library, 400 Cathedral Street, from 5:00- 7:30pm. Ahead of that launch, Apploi held events on the 20th, 21st, and 22nd of October across the city to expand awareness about the new opportunity. Apploi was recognized in July by the White House as “an American Innovator” for its transformative work, and has been working with local officials, employers, community groups, and strategic partners across the nation on initiatives.

The Baltimore City launch coincides with the launch in Baltimore of Apploi’s #Million4Christmas campaign – an Apploi #JobConnect initiative -- which is focused on connecting 1 million job seekers with jobs by Christmas. "Using the latest digital technologies, Apploi expands opportunities for Baltimore job seekers to easily identify and successfully apply for job openings," said Mayor’s Office of Employment Development Director Karen Sitnick. “We are motivated to provide the best in new job search and preparation tools to improve linking our local workforce to sustainable employment.” 

"The Enoch Pratt Free Library is dedicated in helping our customers in their job search. From free resources and services to one on one career guidance, we are here to help," - Carla D. Hayden, CEO, Enoch Pratt Free Library Apploi CEO, Adam Lewis, shares, “We are very excited to be working with the MOED and Library officials, who show a great passion for helping every job seeker in Baltimore, and bring our #Million4Christmas campaign – where Apploi representatives have been traveling around the country, connecting job seekers to local jobs -- to the great state of Maryland.” Daniel Freedman, CSO of Apploi, adds “From our very first meeting we clicked with the officials here in Baltimore – because Apploi is solving a problem that those who work with the unemployed battle every day: How can someone with holes or little on their resume be seen as more than that limited resume? How can they be given a chance to shine? Apploi offers that opportunity – with both job seekers and employers benefiting.”

At the evening event on the 22nd at the Enoch Pratt Free Library, job seekers will hear from a panel of experts, including city officials, local companies, and national heads of talent for companies, and be able to ask questions and learn about how to benefit from the Apploi network. Representatives of local companies, as well as national companies will be present to speak to jobseekers. Ahead of the big event, Apploi held #JobConnect events – where Apploi team members offered guidance to job seekers -- around the city, including at the library and workforce centers. 

Up to date information is available at: http://www.apploi.com/baltimore/ . Apploi’s kiosks are installed at companies, as well as at public libraries, community centers, shopping malls, workforce centers, and other public locations.

This Baltimore City initiative is the first partnership between Apploi and a City Hall. The Baltimore City public kiosk locations will be: Enoch Pratt Free Library 400 Cathedral Street Baltimore, Maryland 21201 Eastside One-Stop Career Center 3001 E. Madison Street Baltimore MD 21205

The following kiosk is open only to school’s students: Career Academy 101 W. 24th Street Baltimore MD 21218 For press inquiries, for MOED, please contact Brice Freeman, [email protected], and for the Library, Roswell Encina, at [email protected] and for Apploi, Daniel Freedman, at [email protected] or call 212- 273-9694/ visit apploi.com . Employers wishing to participate can email [email protected] prattlibrary.org 400 Cathedral Street Bal

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